Your goal is to get the best price possible when selling your apartment. You want to look at recent record prices and then set a price goal. You then need to ensure your listing price is slightly higher than your goal as a buyer is not going to usually offer that price. There will be an element of negotiation from the price being offered and the price accepted, allowing for this will mean you end up with your intended result.
TRANSCRIPTION:
Andrew Murray, Apartment Specialists. Today I’m talking about how to figure out how much you should list your Auckland apartment for.
We will backtrack a bit. You are selling your Auckland apartment. The record price for an apartment which is exactly the same as yours or very similar is $300,000. And you want to get as much as you can. So you want to beat that $300,000. That’s your goal.
So how much should you list it for? Now this is where you put yourself in the buyer’s shoes. So I’ve got owners that go “oh we’ll list it at 305”. Now that’s too close to what your goal price is. You want it to be a bit further away. For example, think of a buyer. A buyer wants to get it for the lowest price possible. That’s what buyers do. So they are going to come in and they are not going to offer a listing price. They are going to come in lower. So you’ve got to leave a bit of fat in. And this is where negotiation comes into which is what I really enjoy.
So generally you will add on maybe 20 to 30 thousand dollars, because you know – lets say you list at 300 and the owner is going to come in at, maybe sort of, 290. I’ll try to negotiate as close as I can to 330. Or sometimes you get lucky and a person will come at 310 already and then you can negotiate with them even higher.
So that is how you want to look at it from an owner’s point of view. You want to know that “okay, what are you listing the price for? Or the apartment for?”. It needs to be a little bit above what your goal price is because you need to have that bit of room for negotiation.
What I’m going to talk about next is traders. Now what a trader is, that’s somebody who buys a property off a real estate agent or off an owner privately and then resells it for profit. Now as a rule – we have a company rule where we don’t sell to traders. But I have lots of traders who bring me properties to sell for them. This is where it gets really interesting because this cuts – what this will do is help you cut through all of the real estate hype, as in what is the most effective way to market your property and this is how we market our properties.
So what do the traders do to get the highest price? How do they get the highest price? How they’re getting higher prices than agents? What marketing are they doing and what marketing aren’t they doing? I’ll go through that next time.
The average time period to sell an Auckland apartment and the factors affecting the period of sales.
TRANSCRIPTION:
Good day. Andrew Murray from Apartment Specialists. Today, I am going to talk about how long it takes to sell an Auckland apartment.
Now, looking at the average of our last 25 sales, I can say, on average, it took 27 days per apartment for it to go on the market and then get sold. You can say the average time to sell an Auckland apartment in the current market is a month.
Why do some apartments sell in a day and others take up to three months, sometimes four? Well, it comes down to three reasons: one being the actual property. How suitable is the property? Is it a property that’s favourable? For example, if it is not an owner-occupier property and it doesn’t get very much light, it’s going to take longer to sell.
Does the property have anything that is not going for it? For example, maybe there are a few issues in the complex and they need to be resolved. Well, that’s going to turn off a lot of buyers and make it again, difficult to sell.
Another one is access and that’s huge. Which is very different in this market than with houses. Because most of this market has tenants. If the tenants aren’t giving you access, that can make it difficult to sell again. But at the end of the day, it all generally comes down to one thing which is the owner’s situation.
If they needed to move quickly, price is the one thing that eventually holds it up. If the apartment is priced very well, it will go out of the door. If it’s priced not very well, it will last a long time. If the apartment is priced very well, it would probably go in generally, about a month and if not, it can take a lot longer.
It comes down to the client’s situation. If they want a very high price for the apartment, it takes longer. Hopefully, the ideal client will give us that time to be able to try to achieve that for them. Through the whole time, you are giving them feedback and often, if it is priced too high, the market tells you that, and we give that information to the owner, and they adjust it accordingly.
To recap on this one. Basically, on average, it takes 27 days or around about a month to sell an Auckland apartment. I hope that helps. In the next podcast, I will talk about how much it costs to market an Auckland apartment.
Auckland apartment valuation is done using different methods like actual comparison of purchase price or meterage. It all depends on the valuers. However, this podcast will help you look into your apartment and show you how you can increase its value.
TRANSCRIPTION:
Andrew Murray, Apartment Specialists. How is an apartment valued?
Now, an apartments’ size does matter more than houses. More than anything else. And the reason why is the value of an apartment is all brought down to the value per square metre. For example, if you purchase an apartment for $400,000 and it is 100 square metres, well then the value of the apartment per square metre is 4,000 – per square metre.
What a valuer does is they come in, they talk about the market. A lot of this is copy-and-paste stuff. But really it comes down to the sales they use. And the valuer decides what sales to use. So there is a big grey area here. There is a lot of discussion that can be around – on the equity, on valuations – because the valuer can choose high sales in the building or low sales to compare. And they find values to support the value for something sold for. But anyway, stop worrying about it.
So, how it is done is for example here, this is a property in a character building and so what I have used to compare similar buildings in sales in buildings and taking every single one down to a square meterage. Say 24 Anzac Avenue, it is a three bedroom brought down to $3,496 per square meter because it is 163 square meters and it was sold for $570,000. Okay, one in the Metropolis. Okay, $540,000, 85 square meters. Divide 540 by 85, it gives you $6,353. And so, it is all about the sales price divided by the square meterage and it gives you the value.
You can see here they also use one in the building which generally is most reliant because they are much more comparable. So, for example 1C $220,000 which has 43 square meters divide 220 by 43 and it gives you $5,116 square meters.
Anyway they look at all of that giving more weight in general to apartments being sold in the building and you have evaluation. A hundred square meters and $5,200 when it costs $520,000. Now, the actual purchase price of that apartment is very similar to that and that is what most valuers will do. They will come up with evaluation very similar to the purchase price because that is what the market has shown. And they use the sales through square meterage to show us. Now, what is a very interesting question is, different valuers can show completely different values and neither is wrong.
So, it is a very interesting process. But I hope that gives you a bit of an insight to how apartments are valued. And then it will help you look at your own apartment. Or help you when you look at the value of other apartments – that compare one sale for or another sale for. And at the same or similar kind of apartment – and take it down with a square meterage. I hope that helps.
Next week I am going to be talking about– the question I am always asked, “When should I sell my apartment? How do I know?” And back to apartment sales.
Third on the series of questions of owners on “How Do I Sell My Apartments?” – aside from professional photography and putting the apartment in the best light possible, you’ve got to use feature ad. How important is it and How to Use a Feature Ad to Sell Your Auckland Apartment is a matter that we will dwell on thoroughly in this podcast.
TRANSCRIPTION:
Hi I’m Andrew Murray, Apartment Specialists. The third part and the question I get asked all the time is “How do I sell my apartment?” Online presence, as I say it each time, is so important to sell your Auckland apartment. So, A. You’ve got to have professional photography; B. The professional photography has to be putting the apartment in the best light; and C. You got to have a feature ad. Now what I mean by that is you pay another $69 on Trade Me. And now that is virtually nothing. And it means that when your apartment is searched for – after those first couple of weeks when it is further down to list – it comes up a lot higher. So it is an absolute must.
It is kind of like – if you don’t have a feature ad – your apartment is going straight to video. As in it is not in the cinemas. No one really knows about it. And the common saying in real estate is that you can’t sell a secret. So I will go straight to the point. What I’ve done is, I have actually got two apartments here that are in the same building. Very similar but one is slightly superior to the other. The slightly superior one is already under contract and it’s gone unconditional – I just put it up on Trade Me just purely to show this. And you will see what I mean.
So we’ve got the first one. It is bigger than most. And you can see both. If you look through – both professional photography, both the same complexes – but one is a feature and one is not. So let’s go back to the first one. The photos look great. Now this is a tenanted apartment which you’re seeing. We did a lot of work with the tenants and they let us come in. Look around their things. All that kind of thing in order to stage the apartment, it came up great. I won’t go through all the photos and bore you. Anyway, let’s go to the other one. They were basically put up right after each other so exactly the same time, yesterday morning. Let me look at this one. You see this is a superior one, looking fantastic. This one has got a view.
I prefer this one to the other one. Now, this is the one that is actually already sold. Look at it. Let’s look at the views on them both. First one, 374 views. Still very good probably because of the presentation of the photos and it looks really good. Now, second one, 1122. That just says it all. If Trade Me charge $600 to make a feature ad, I would still recommend it purely on those numbers as it’s huge. Thank you for listening to this.
Now I hope you understand how important your online presence is. There’s a lot more factors that go into it, but these are the basic three things. Professional photography of the Auckland apartment in its best light, and it being a feature ad. Thank you.
When selling your Auckland apartment it takes professional looking photos and a little staging to add glitz and glamour to your property. Many apartment owners consider this to be an optional add-on but more and more buyers are making decisions based on what they see online. Many buyers in this market have to do their research online as they don’t live in Auckland. Others would rather gather information online than waste their time driving around and travelling long distances to look for apartments. That’s why it has become a necessity in the Auckland apartment sales market to include quality photos in your online marketing. This will provide buyers with a valuable image of the apartment you are selling.
Why You Need to Market Your Apartment with Quality Photos
There are often many apartments being sold in one building at one time. You need to make sure your apartment presents well and stands out from the rest. A recent successful example of this is:
In one particular building the apartment listed to the right of the one we sold was listed for $250,000 (and it is actually a better unit). It has been listed since April 2013 and at the time of writing this guide it still hasn’t sold. We sold our client’s in under two weeks for $265,000 purely because we made the apartment look it’s very best.
What’s the first thought that comes to mind when marketing your Auckland apartment? Isn’t it that you want to get the highest price for it? What if it’s a rushed sale? Do you have to lower your apartment’s value simply to sell within a given timeframe?
Unless you have to sell your Auckland apartment within days you should always aim for the highest price. However, before asking for this, you have to attract many buyers and hold their interest. You have to excite international buyers via your online photos and you have to make local buyers want to get in their cars and view your apartment. Moreover, when it comes to rushed sales, you don’t have to lower your property’s value simply to sell it off. You need to aim for the highest price and promote your apartment through quality photos. This is what Apartment Specialists is about to show you how to do….
Below is a comparison of a living room in an apartment that we recently sold. These are before and after photos of the same room. The first photo shows you what the room looked like when we arrived. The second shows you what a little bit of staging can achieve.
Which room attracts you more?
A Guide to Flattering and Seductive Apartment Photos
Watch this short video before you start reading our guide as it will provide you with some great examples of the good and the bad.
You now know that photographs can be powerful bait when attracting the interests of buyers and property investors. We have come up with a simple yet powerful guide to help not only Auckland apartment owners but other agents in the Auckland apartment sales market. Use this guide yourself or ask your agent to follow it. You can do the staging yourself or hire a professional photographer.
Pre Photoshoot Preparation
Take Time to Build Relationships with Tenants
This is not related to photography but this is an important step when staging an apartment. Most Auckland apartment owners do not live in their apartment. Their apartment is often under a rental agreement. If a tenant lives in the apartment that you are about to sell and they do not cooperate, the thing is, you won’t get those professional looking photos that you want. They might not even allow you to take any until their lease expires. That’s why it’s important to build a relationship with them. You can then simply talk to them ahead of time, tell them that you want to take photos on this certain date, and if it’s okay, you will move their stuff around and then put everything back.
Staging Kit
It’s important that you prepare a staging kit or props beforehand. I’ll be honest and say that some tenants do not have classic and sophisticated tastes when it comes to furniture and accessories. So it is handy to arrive with duvets, throws, pillows, bed sheets – anything that would likely improve the appearance of a room or a view.
Photoshoot Checklist
Exterior Shots
When doing exterior shots remember to get photographs of the following:
Façade of the apartment building Exterior amenities (i.e. gardens and parking areas) View from inside looking out If there is a coutyard or deck, get photo of these areas View of the street from apartment looking down
Interior Shots
Shots of whole room areas including:
Master bedroom Kitchen Dining area Living area Bathroom
Improve on your Auckland Apartment Sales with these Photoshoot Tips
Use Lights to Brighten the Area
When taking exterior photos, make sure you do it in the middle of the day when the sun is up and the sky is blue. The sun’s rays make the view more stunning. If taking interior photos, make sure that all lights are turned on and you use a flash. This will fill in any shadows and even the colours of the images. If you have contrasting colours in the background it makes the colours stand out.
The More Photos the Better
All buyers love to see more than just the façade of an apartment building, the more photos of the apartment the better. This includes all rooms and the interior and exterior views. If the apartment has a spectacular view of the sea, a park, etc then add them as well. They add value and excitement to buyers.
Move Things Around
When taking shots, always remove the clutter like dishes, clothes and all stuff that is not furniture or appliances. Remodel and move furniture and appliances in order to stage the rooms properly. This will make the rooms look larger and attractive.
Remember to Go Pro
If you are hiring a real estate agent or agency to market your Auckland apartment, ask for samples of photographs of apartments that they have sold. Now that you know that they have a huge impact on the value of your apartment you need to see what they can do. If you decide to go pro then there may be an additional cost but this will definitely be well worth the investment.
We would love to hear your feedback on our guide and see your before and after photos. If someone you know is selling their Auckland apartment then email them this guide or even better share it on Facebook.
I go in-depth about auction in this particular podcast so you will know what to expect when you’re dealing with an agent. This is another myth that you know about.
TRANSCRIPTION:
Andrew Murray, Apartment Specialists. This is quite a big one. When auctioning your property, only you and the agent have an idea what your reserve is. Now, that is a myth and it shouldn’t be a myth.
Now, I’ll explain to you – I’ve been in two major offices in the open CBD Market for starting my own company. Basically, both did their auctions in the same way. So, what would happen was, you’d have a meeting – you’d have your sales meeting – and those who were auctioning the properties would introduce their property. They’ll ask everybody not what it’s worth, but what would the reserve need to be to guarantee it to sell. And then, the agents would set out the price. Say, that’s worth 200. Say, to guarantee it to sell, it would need to be 180,000. And if it was a 500,000 property, to guarantee it to sell, it needs to be $440,000. Then it would be the agent’s objective to go and try to get that reserve.
The next week in another sales meeting, the agent will report back – different sales meetings or in different agencies at different trends are the ones that I saw – some would go, “What’s reserved?” or “It’s A plus-plus”, which means it’s better than you want it. Or, A-plus means it’s on the money or A, it’s pretty close. B-plus, it’s a little bit far away and B, yes there’s a bit of distance there. Other ones would be going like, “Yes, that’s exactly where you wanted it guys. Go get your buyers” and it’s going to the auction.
Now, it didn’t really sit right with me but that’s sort of how it’s done in the Auckland apartment market when it comes to auction. And what would happen was a whole mentality: that by telling an owner that everybody knows your reserve and knows it’s a low reserve, that’s going to bring in more buyers – it’s going to bring in more competition. Now I disagree with that because it’s bringing in buyers that want a bargain. They’re bringing in buyers who don’t want to pay retail. And so, that’s not the kind of competition you want. Yes, there is an argument that it does make the base of the auction and it can help in that way. But what it does is – it means that your apartment could sell for less than you really want to or what it should be selling for.
So, how to stop this or make sure this doesn’t occur is, why even get the reserves prior to the auction? Why not keep it in your head and you and your partners head? And if the auction gets to the price you wanted to, well then let it sell. If it doesn’t then go from there. Because if you think – put your mind in a bidder or in a buyers mind – you’re bidding for an Auckland apartment – and they already got in mind what they want to pay. If it is a good auction and the other buyer is also emotional – you got two emotional buyers and they’re pushing the prices up. You will at least know that it’s met the reserve. If anything is going to make the buyer say, “Oh, that must be market value” or “That must be what owner wants. I don’t want to go too much higher.” So how is actually giving the reserve to the buyers an advantage to the vendor? I don’t see the logic – maybe there’s a side that sees it, but if they do please write in a comment or tell me.
That’s a myth. So, when you’re auctioning your property, if you do choose to auction it as a property that is suitable, i.e. not an investor apartment where emotions involved, don’t disclose it. You don’t have to; keep it in in your head. Then, you can make the best decision for you.
I hope that’s helpful. Next month – I’m sorry next week – I’m going to talk about an interesting question. One that you probably wouldn’t expect from me. What’s my opinion on private sales? If you don’t want to use a real estate agent – because a lot of people have had bad experiences with them- how do you sell it privately? And I’ll just do a quick podcast on that.
We will be talking about the Auckland apartment market and how can you determine if your apartment is being undersold to a trader. I will also tackle some of the common myths associated with a trader – All these in this podcast.
Apartment Specialists Podcast No: 25
TRANSCRIPTION:
Andrew Murray, Apartment Specialists. You know, when your Auckland apartment is being undersold to a trader to be resold. That’s a myth. You don’t know. Most of the time, you don’t know.
One tenth – so one out of every ten Auckland apartment sales or apartment transactions on the Auckland apartment market is dealing with the trader. So that means over a hundred owners each year are selling to traders in one suburb in the city centre without even knowing in most cases.
Occasionally, clauses have been used. But these clauses are very misleading and give a completely different picture. So how can you be sure this isn’t happening to you? Everybody thinks, “Oh, I wouldn’t be that stupid to undersell my apartment”. Well, the thing is, you don’t actually know. Because me – being an apartment agent – it took me probably a year, or six months to a year, to actually figure out the values. So you as a vendor, how are you supposed to know when I’m doing this day in and day out? And the reason why – a huge reason – is sales don’t always represent values.
Every apartment is different, every condition is different. It’s a real minefield. So if you even suspect that your apartment’s being sold to a trader, put in the agreement on the vendor side, “Subject to evaluation”. Then you actually know – and just for the sake of that $500 you spend on evaluation – you’ve got peace of mind knowing that you’re not throwing away money.
Probably the best way to ensure that this doesn’t happen from the very start is when you choose the agent to represent you. Create a separate form saying that the agent will ask every prospective buyer – he puts in a contract – the purpose of the purchase. Is it an owner-occupier? Is it an investment for “x” amount of years, or it’s to resell? And through doing that, you can actually ask the agent have they asked the purchaser a question and what is the reason for the purchase. Now, if they say it’s to resale, they have to say it because you’ve actually given them a document or put a clause in for the sole agency saying they have to do so. You’re not flying blind. Because it happens time and time again. And some of the top agents in the Auckland apartment market sell so many apartments to traders and no one has any idea.
I hope that helps and make sure you do put that clause in. If you’re unsure and you feel like you’re in an area where you can’t make an educated decision – because you feel like you’re just relying on the information in front of you – put it subject to evaluation for the vendor and that’s not normally done – but in the Auckland apartment market that needs to be done. Or as I see it – if you can – ask to have that clause in the agreement. You can even say, “I don’t want to receive offers from traders”. And every offer, I would like to know what the purpose of the purchase is. I hope that it’s been helpful.
The next myth I’m going to talk about will help educate you guys is the auction market. An auction is the best method of sale when it’s unique, when it’s going to bring in emotional buyers. I very rarely use this because I can get higher prices through listing with a price. But there are times when auction is the best method. In this market, the sad thing is that’s not the case. And I’ll go through that in my next podcast and how you can ensure that you’re not falling into that category.
In this podcast, I discussed about the myth of the sole agency and the reason why you need to get out of it.
TRANSCRIPTION:
Andrew Murray, Apartment Specialist, the Auckland apartment market. Today, I’m going to be talking about the myth of the sole agency. The fact that, you can’t get out of it. The thing is, you can.
I often get called by this guy, “Andrew, I’d like you to represent me. You’ve been recommended by Joe Blogg because the agent that I’m with at the moment is just not working for me”. For number of reasons, it could be promises they haven’t kept. Or it could be that they’re just not getting along.
Now, real estate is an interesting industry. And the Auckland apartment market’s where you can’t try before you buy. The agent promises the world – and if they don’t deliver – you’re stuck with them for 90 days. The same thing is this: if you’ve got a vendor that has to sell on a certain time frame for various reasons – generally because of financial commitments – and it means they have to go through an agent they don’t want to go through or they don’t feel are doing the best job for them. And often, this leads to accepting offers that they didn’t want to accept.
The key thing here is to remember as the vendor, you are in control. Make sure you are always in control because the problem with the real estate industry – especially in apartment market from my opinion is – the vendor loses control when they sign that sole agency and they need to get that control back. They need to better dictate the terms. They need to be able to hold the agent accountable.
So when you find the agent who you want to represent you, ask to have a clause added in the agreement saying you can terminate that agreement if you feel they’re not representing you or they’re not delivering what they promised. So it’s their business loss, because what other industry can you actually lock someone in? So remember that. And that should really, really help you because it’s also going to make them work harder. Because they know that if they don’t, they’ll lose the job or they’ll lose you as a customer. And that’s how it should be as it is in every other industry.
I hope that helps. That’s a really, really an important one that I feel very passionate about. And so remember that.
Next week what I’m going to do is, I’m going to talk about another myth – that you know your apartment is getting sold or undersold to a trader to be resold because you don’t. And I’ll give you a few tips on how you can tell.
Is this true – Not all agents get paid the same? Well, we will discuss more about this myth on this podcast.
TRANSCRIPTION:
Good day. Andrew Murray, Apartment Specialists talking about the Auckland apartment market.
This is an interesting one – Not all agents get paid the same. That’s quite a myth. You would think real estate agents all get the same – the owner pays a commission, they get their cut. This is actually not the case. A real estate agent is judged by their agency according to how much commission they bring into the company. Not if they get highest prices, not if they do the best job but how much money they bring into the company. What happens is the more money they bring in, they get a higher percentage of that commission. So what happens is, if a vendor pays $10,000 dollars towards an agent. If they are a beginner agent, they’re probably going to get most likely about 50% of the commission. So 50% of $10,000 – if they list and sell a property goes to the agency – and 50% goes to the agent. Now, as an agent brings in more commission, their percentage will change.
A top agent may get 70% to 80% of their commission. This has quite a few implications because if you go through – if the lead comes through a company – as in the agency – the boss will more likely put that lead to where they’re going to receive the most money. When you think about it, if the agency is going to get $5000 off one deal and $2000 if they direct it to a more experienced agent, they’re going to give it to the least experienced because they’re going to make more money. There’s a bit of a conflict there.
So always, never choose the agency. Choose the agent. Also, when you’re choosing your agent, always ask for the history of the sales and how they stacked up. Because in the Auckland apartment market ,you can’t really tell who’s getting the highest prices unless if you ask them to show you their previous sales and how they stacked up – how they ranked -and the building they were sold in. They’ll tell you if you’re dealing with the agent you want to deal with.
Just a recap – Not all agents get paid the same. So never go through an agency. Call up the agency and go – I’m looking for an agent to represent me – because you’re most likely not going to get directed to the one that’s best for you. You are going to get directed to the one that’s on the lowest cut. I hope that helps.
Next week, I’ll be talking about sole agencies and what happens when you want to get out of one. How is this dealt within the Auckland apartment market? Do they let you out of a sole agency?
In this podcast, we will talk about the common methods used by agents when selling Auckland properties and the policies they follow.
TRANSCRIPTION:
Andrew Murray, Apartment Specialists. Myth: All agents are able to sell your apartment.
Now in the Auckland apartment market, there are over a hundred apartment specialists. Now, unlike the housing market, these specialists represent all different demographics – different cultures, buyers that don’t go to newspapers, don’t go through Trade Me and only buy through particular agents because of relationships – and that I mentioned earlier.
When selling your apartment, an agent will nearly always say, “Yes, I do sales with other agents.” But the simple fact of the matter is, they don’t. You’ve got one of the major agencies – it’s their policy to not let other agents from other agencies actually bring an offer. I have actually called them and sent emails saying, “I will give you a listing price. I’ve got a buyer from overseas who’s going to pay really good money and give you a listing price for your apartment.”
And I get a response back saying, “Sorry. It’s not our policy to sell to other agents or give you a referral fee.” At the end of the day, every agent is out there doing a living. It’s a job for a reason. This is not doing what’s best for the vendor – now that’s an extreme.
Then you have the majority of the agencies in the Auckland apartment market which do conjunctional sales. So they will let another agent from another agency through the apartment. But the thing that they don’t tell you is – they will restrict the commission and that ranges from 20% or 30% or 40%.
So for example – if I have a buyer who’s going to pay top dollar for an apartment that’s been listed by another agency, I’ll ring them up and I’ll go, “Can I take a buyer through and will you do a conjunctional sale? They’ll say yes – they may only give me 30% of the commission.
Now if you ask yourself, if an agent has a really good buyer who’s going to pay top dollar – and that agent is trying to make a living, are they going to direct their buyer to a property where they’re going to get paid less or where they’re going to get paid freely?
So the key question is, when you’re choosing an agent to represent you, ask them not only do they do conjunctional sales – which is very important – but do they share the commission fairly and evenly?
Actually put a clause in that agency agreement saying, “That you, the agent, will share the commission after expenses, 50-50, with another agent from an other agency”. And you actually put that in your ad. What that does is – it means that you’ve got a whole market looking for you – which ensures that you get the highest price for your Auckland apartment.
Now I hope that’s been helpful – quite an insight. It’s hard to know what’s going on in the real estate industry unless you’re in it. Hopefully that’s given you a little bit more.
Next week, I’m going to talk about something that very few people are aware of. All apartment agents get paid differently, even if they’re in the same agency. And there are reasons for that. And that also has implications for you being a vendor.
Anyway, I’ll talk about that next week and talk soon.